Business -Administration BSc
What do I learn
Taught in Icelandic. Proficiency in Icelandic is a requirement.
In Business Administration, students are educated as specialists, managers, and leaders for future careers. Emphasis is placed on a professional approach, fostering entrepreneurial initiative, and building a solid academic foundation in the key business areas.
Upon completing the programme, students will be able to:
- Apply and integrate critical theories, concept models, applications, and quantitative and qualitative methods in the vital areas of business administration: accounting, finance, marketing, management, and economics.
- Apply critical and creative thinking to analyse and propose solutions to local, national and international business issues.
- Act upon opportunities and ideas to create social and/or cultural and/or financial value for yourself and others, locally, nationally and internationally.
- Think, plan and act in a manner consistent with the principles and values of ERS and global citizenship.
- Lead, manage or work with a range of stakeholders to foster and nurture impactful relationships that are mutually beneficial.
- Communicate clearly, constructively, compassionately and interculturally appropriately (verbally and in writing) in various academic, social and professional contexts.
- Confidently and critically use Information Society Technology (IST) for professional, communicative and collaborative purposes.
- Pursue and persist in academic and professional development through effective time and information management, individually and in groups.
What I enjoyed the most was when the teachers connected their studies to something happening within the industry.
Teaching methods
Students engage in diverse learning methods, for example, lectures, workshops, and group work, and they can collaborate in interdisciplinary teams. This prepares them for the business world and provides the skills to start their own businesses. The Department of Business and Economics aims to strengthen students' entrepreneurial skills while providing a strong academic foundation in key business areas.
Courses in English
All teaching in the third year is conducted in English, along with several other courses earlier in the studies. This prepares students for graduate studies and careers in an international environment.
Guest Lecturers
Each year, 60–80 guest lecturers from the industry participate in teaching.
Internship
Undergraduate students in Business Administration can apply for internship placements as part of their studies. Internships provide a unique opportunity to prepare for the challenges business professionals face.
Career
A degree in Business Administration opens doors to various career paths and further education. Graduates work in business start-ups and operations, human resources, finance, strategy, sales and marketing, production, and accounting.
Further studies
After completing a bachelor’s degree, students can pursue a master’s degree, allowing them to specialise further and gain a competitive edge in the job market.
Do you have questions about the study?
The projects in the three-week courses, Innovation and Business Starting, are educational and fun. You also get to know students from your studies and other departments there.
In the first semester, the biggest test of endurance was to struggle with a group project in Macroeconomics. That project was very interesting as we had to look at reports from before the crash, data from Statistics Iceland and other statistics. I enjoyed the project where we had to connect the course material to the real world, and it was a practical and good experience.
Structure
Programme Structure
- 150 ECTS in core subjects (25 courses)
- 18 ECTS in elective courses (3 courses)
- 12 ECTS in the final project
Typically, students take five 6 ECTS credit courses per semester and one 1 ECTS credit course in Personal Development (31 ECTS), which is considered a full-time study load. Four 6 ECTS courses in addition to the 1 ECTS course are taught over 12 weeks, followed by an exam period. After exams, students take three-week intensive courses, where the course material is applied in a practical context through project work, group work, and/or collaboration with companies.
Success in Studies and Careers
As part of the undergraduate programme in Business and Economics, students take six 1-ECTS credit courses under the theme Success in Studies and Careers (Personal Development). These courses include:
- University Life
- Well-being
- Leadership Skills and Effective Teams
- Critical Thinking
- Public Speaking and Rhetoric
- Career Development
The goal of these courses is to further prepare students for the job market and future studies.
Starting Studies in the Spring Semester
Applications are not open for admission to the spring semester. Exceptions may be made if a current Reykjavik University student wishes to transfer to Business Administration and meets the admission requirements. Additionally, students who have studied Business Administration at another university may apply for transfer. More information is available from the programme administrator.
Three-week courses

Facilities
Everything in one place
At Reykjavik University, all teaching and operations take place under one roof. Emphasis is placed on ensuring that everyone has easy access to the services within the building.
Further information: Campus | Háskólinn í Reykjavík
Living in Iceland
Many things must be considered before arriving in Iceland and during the first few weeks of your stay. Find everything you need about living, studying, and thriving in Iceland here:
Why study Business Administration at RU?
- Strong connections with the industry
- Outstanding local and international faculty with diverse backgrounds
- International Accreditation
- Practical preparation for the job market
- Diverse career opportunities
- Training for international careers
- Exchange programmes
- Internship